Patients rely on their physicians and pharmacies
to help them understand and safely use their
medications. But short verbal instructions
given by physicians during office visits,
and tiny-type label instructions and
print-outs from pharmacies leave too
many patients confused, concerned and
non-compliant with their prescribed medications.

It is estimated that up to 20% of prescriptions
are never filled, and that as many as half of all patients
prescribed medications for chronic medical conditions stop
taking their medications within six months.

When patients don't fill their prescriptions, everyone loses.

Pharmaceutical companies offer a wide range of patient support programs and financial assistance to help patients afford their prescribed medications, but too often patients are unaware that this support exists or how it can be obtained.

Internet sites and patient social networks are available, yet many patients do not consider them helpful - most patients still prefer to get information from their own physicians.

ProActive for Patients Media, Inc. is focused on delivering a better system of proactive physician-driven patient support that works from the first fill and addresses all of the most common causes of non-adherence.

The Proactive System

Unbiased FDA Approved Medication Information